ElementalTV and Spanglish Movies Partner to Accelerate US Hispanic Market Activations

Spanglish Movies, a leader in content creation and publishing for the Hispanic market, entered into a strategic partnership with ElementalTV earlier this year to create 'Spanglish Audiences,' a CTV technology solution designed to expand advertisers reach and effectiveness among Hispanic and LATAM viewers at scale.el

Spanglish Audiences leverages Elemental TV's 1Audience tech, allowing multicultural advertisers to deliver culturally relevant messages to the right viewers, at the right time, ensuring maximum impact and ROI.

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The Growing Impact of In-Store Screens on Consumer Behavior

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Audience-based CTV buying is here to stay. Here’s why: